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09 March 2010

Datamonitor white paper commissioned by Teleperformance UK reveals trend in Business Transformation

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Customer Acquisition

We perform in customer acquisition

"Teleperformance helped us with our award winning customer acquisition programme, significantly increasing our conversion rates and generating a nurture pot of 54,000 prospects."
Anita Fox, Head of Marketing Communications, Volvo Car UK

Acquiring new customers covers a range of activities, beginning with the use of data to identify likely prospects, continuing right through to the all-important stage of ensuring that new customers are satisfied.

From the very first contact with a customer we build long-term relationships backed by a service-orientated attitude and continual follow-up.

Our ongoing work for clients such as Volvo Car UK has demonstrated our ability to recruit more customers over the phone than by any other direct marketing channel.